Yes World announces gaming utility project

It aims to onboard 10 million merchants before its global launch in April 2024.

Blockchain-based climate technology company Yes World has announced the launch of a new play2earn (P2E) gaming as a service utility project, PlayGame.guru.

Yes World’s P2E project will enable game publishers a chance to push their games through the platform.

The gaming utility will support third-party issuers who can promote and reward users in both their native tokens and Yes World’s $YES token.

The platform is expected to expand Yes World’s utility portfolio with the option for users to earn rewards from crypto gaming.

Yes World head of global operations Praveen Khairwal said: “We are launching PlayGame.guru because we see games as an exciting use case for crypto and it adds a great value to the Yes World ecosystem.

“There are billions of gamers in the world who now have an opportunity with Playgame.guru to play various games with the digital asset of their choice and earn rewards.”

The $YES token is currently trading on a range of centralized exchanges like XT.com and Coinsbit.io, as well as the decentralized exchange PancakeSwap.

The company hopes to be listed on more than 50 crypto exchanges worldwide and onboard 10 million merchants before its global launch in April 2024.

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Written by Isabella Aslam

Reporter

Isabella is an experienced writer in B2B and B2C journalism. Alongside crypto, Isabella writes and discusses the topics of relationships and psychology. Isabella holds a first-class degree in music journalism and often interviews electronic artists and DJs.