Gaming content and marketing company Trinity Gaming India has partnered with Dubai-based EmChain FZE to help boost blockchain gaming.
Through the partnership, both firms will mentor, train and provide revenue streams for web3 gaming developers.
Trinity Gaming currently manages the majority of the Indian creator market share with a gaming community of more than 40 million users.
The deal will focus on generating business from NFTs, crypto and play-to-earn (P2E) gaming.
EmChain CEO Towqeer Gilkar said: “Given the massive market opportunity with the highest number of active wallet holders in the world and 400 million plus Active Gamers, India has the potential to become a global leader in the web3 space.
“EmChain plains to capitalize on the growing market by supporting and delivering quality content and distribution with Trinity’s network of creators and influencers.”
Both companies hope to work with brands and game developers in global markets across the Middle East and North Africa, Southeast Asia, and the US.
Trinity Gaming COO and co-founder Shivam Rao said: “By working together, we can explore web3 game prospects for our creators, which will enable them to commercialize their skills.
“With the increasing interest in play-to-earn games, enthusiasts will now be able to explore newer opportunities to experience and monetize web3 platforms.”
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