Stake.com rides high on IPL betting tide

Global crypto gaming and betting powerhouse, Stake.com, has scored a major win from the Indian Premier League cricket season

The company, which entered the Indian market, offering extensive coverage of the cricket season, has already reported $100 million in wagers processed through the platform, specifically spent on cricket. This comes as part of Stake.com’s expansion move in the subtropical continent, where the company enabled rupee-based deposits and withdrawals, giving players a way to access the market natively.

The decision to enable rupee deposits and cover the IPL through marketing campaigns has resulted in “unprecedented levels of betting activity,” creating opportunities for Indian players to place a wager on the outcome of what is the most watched and cherished event in the country.

Stake.com has also had the prescience to predict how important this event is in the first place. “We are constantly striving to improve our product and want to make Stake easily accessible to as many players as possible. With more than $100m wagered this season alone, the IPL is soaring in popularity, and so is Stake,” Febbraio said.

Although usually preferring to stick to cryptocurrencies, Stake.com has acknowledged the potential of the Indian rupee, especially as the way to onboard consumers from the market. The INR is the sixth fiat currency the company now features on its gambling and betting platform. The platform used this opportunity to offer $25 worth of free bets in INR, which was immediately welcomed by the community.

“The promotion also served as a savvy customer acquisition strategy. More than 80% of users to have redeemed the offer were new to Stake as first-time depositors,” Stake.com said.

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Written by Barney

Co-founder

Barney is co-founder of CryptoGamblingNews.com. When not at work he can usually be found behind a Nikon. He's won numerous international competitions for his photography and volunteers as a content creator for aid organisations in Africa.

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