SoftSwiss partners with casino operator Alpha Affiliates

Alpha Affiliates’ crypto casinos to benefit from SoftSwiss’ Affilka affiliate tracking software.

Igaming supplier SoftSwiss has announced a partnership between its affiliate tracking software Affilka and online casino affiliate partner program Alpha Affiliates.

Under the agreement, Affilka is set to offer affiliate program services to a total of 11 online casino brands within the Alpha Affiliates portfolio.

These include Bets.io, 1Red, Neo spin, OnLuck, Golden Star, and six additional fiat and crypto online casinos that are currently in operation across the globe.

Affilka is set to expand its client base and strengthen its position as an affiliate tracking software provider.

Alpha Affiliate's crypto product Bets.io won the Rising Star of the Year award at SiGMA Europe 2022 for enabling depositing with 500+ altcoins and converting them into other coins supported by the platform.

Alpha Affiliates has more than ten years of experience and a client base of two million players. In 2022, the company paid more than €60m to affiliates, making it a strong partner for Affilka.

Alpha Affiliates chief executive Visan Khaniev noted that the company had decided to launch its program on Affilka because the platform offers several functional advantages, such as a flexible commission constructor, built-in payment systems, fast data synchronization, and an individual approach to each client.

According to Q1 2023 results, the SoftSwiss affiliate platform welcomed 30 new brands and now supports 230 online casinos and sportsbooks operating under Curaçao, UK Gambling Commission, Hellenic Gaming Commission, and Latvia licenses.

At the end of last year, Affilka reported a 60% affiliate gross gambling revenue increase year-on-year, and in March, the solution won the Best Affiliate Tracking Software award at SiGMA Eurasia and Asia Gaming Awards.

Affilka head of sales Angelika Antonova said: “Affilka is gaining grounds in the igaming industry not only by winning prestigious igaming awards but also by collaborating with industry leaders who decide to migrate their projects to our solution.

“So, Affilka proves its value, advantages over competitors and high demand for it. We will support the best affiliate platform status and reinforce our clients’ performance by launching innovative product updates and providing top-level customer service.”

SoftSwiss provides a one-stop-shop igaming software product, including the online casino platform, the game aggregator with thousands of casino games, the Affilka affiliate platform, the sportsbook platform, and the jackpot aggregator.

In 2013, SoftSwiss was the first in the world to introduce a Bitcoin-optimized online casino solution.

Looking for your next crypto casino? Check out: Mega Dice or FortuneJack

Written by Silvia Pavlof

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