Publicly traded mobile games company Tapinator has announced a new subscription-based casting service that will focus on the non-fungible token economy.
The New York City based publisher seems to have caught the NFT fever that prompted Justin Sun, Tron's founder and CEO, to launch his namesake JUST NFT Fund earlier this week.
The project, dubbed NFT500, will feature a number of blue-chip NFTs from digital and traditional artists. Subscribers will be able to “cast” these pieces of art from their homes, Tapinator explains.
Tapinator CEO Ilya Nikolayev is hoping to get ahead of the trend. In Nikolayev's words, NFT fans are far more likely to pay a small subscription fee and cast NFTs rather than spend fortunes on purchasing the digital rights for a token.
He explained: “We expect that a substantial majority of these consumers will choose not to spend tens or hundreds of thousands of dollars on NFT collections, but rather will utilize our NFT based subscription service to cast pieces from our collection onto their wall”.
NFTs have proven too seductive for many to resist. Companies have queued up in droves to try to sell digital art, prompting artists and developers to rush to the next big thing. Some have kept cooler heads.
BNP Paribas CEO John Egan cautioned that while NFTs were interesting assets, they also represented a risk. Crypto.com revealed that it will also feature numerous NFTs by famous personalities, such as athletes and musicians.