FunFair Technologies is embarking on an ambitious journey in the first quarter of 2021, outlining all of its objectives for the coming months.
According to the company, interest in crypto has soared steadily in the first days of the year and FunFair is planning to capitalize on this.
FunFair will be pushing several things at the same time, including its wallet, games studio, and platform.
The goal for 2021 is to “engage with the community more,” even though the company notes this is a continuation of previous efforts and not a brand-new strategy for FunFair.
The business will focus on several other aspects as well, including rebuilding affiliates, referral pages, and promotions.
The company will seek to continue its SEO efforts which led to 678% in increased exposure and 373% in further clicks so far, with traffic to CasinoFair growing constantly.
FunFair will also seek to re-engage with “dormant users,” under a new dedicated program that is designed to bring back inactive players, offering them new opportunities and products.
A significant update is planned for the FunFair Wallet which has undergone some changes allowing dApp developers to align the product with their own solutions. The wallet will add more features.
To top it all off, the games studio operating under the FunFair brand has signed a pivotal distribution partnership with EveryMatrix, granting the company access to 600 casinos globally.
In other words, FunFair's games will begin appearing on conventional casinos looking to adopt blockchain experience.
Single player games are now going to start arriving through the EveryMatrix distribution solution with the first one, Shamrock Treasures, available on the FunFair own platform.
It will launch in numerous markets through this strategic content partnership, including the UK, Baltics, Malta, Sweden, Denmark, Spain, Colombia, and others. FunFair is also working on multiplayer games solutions, shaping up an exciting year ahead of itself.
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