FunFair has laid out its vision for 2020 in a major Q1 update and at a successful week at the industry’s leading trade shows, ICE and the London Affiliate Conference, which has seen it add roughly 25 percent to its market cap.

FunFair hosted a networking drinks as part of the ICE London fringe earlier this week, with the team demoing new games and showcasing the product with the global gaming industry.

At the event, FunFair COO Lloyd Purser was joined by Digital Isle of Man CEO Lyle Wraxall, with both speaking positively about a relationship which has seen FunFair granted a supplier license from the regulator.

FunFair also exhibited at the London Affiliate Conference on Thursday and Friday, with its stand a hub of activity as affiliates discussed potential partnerships with the team and viewed demos of games.

And in a wide-ranging Q1 update published during ICE week, the company also outlined its vision for 2020 and beyond.

The update included the announcement of two senior hires across FunFair’s marketing function, with Tom Leadbetter heading up the B2C side and Matthew Chuen leading B2B marketing. Both Leadbetter and Chuen were present in London for ICE and LAC.

“Over the past few years, the development team at FunFair have built a cutting edge blockchain-based platform for CasinoFair users,” said Leadbetter. 

“This year I am excited about the prospects that marketing can now leverage with a Guaranteed Fair approach to the market. We are in a great position to start shouting about the benefits users can expect from playing our range of games and will be ramping up efforts exponentially.”

Chuen added: ““It’s an exciting time for FunFair, with 2020 kicking off with strong ambitions, clear goals around affiliate signups and future white labels. On top of this, we have a strong team in place to execute and exceed these goals, and I’m proud to be part of such an innovative company. 

“There’s a lot to sink my teeth into, and the planning is already in full swing. The community can keep their eyes peeled for the introduction of regular webinars, AMA’s and a new FunFair ambassador program, among other initiatives.”

Elsewhere in the update, FunFair outlined a wide range of product improvements scheduled for 2020, across KYC, payments and UX.

FunFair added roughly 25 percent to its market cap during ICE week, and is currently trading at a market cap of around $24 million.

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