Crypto.com and South Korean entertainment agency Fantagio have announced a joint venture to pursue non-fungible token (NFT) projects.
In a bid to “step into the NFT market as soon as possible” the K-pop agency has signed a business agreement with digital assets platform Crypto.com for an “NFT collaboration”.
Fantagio (previously N.O.A. Entertainment) announced a memorandum of understanding (MOU) with the crypto exchange, highlighting clear outlines of the joint agreement, according to local reports.
Fantagio is a Korean Securities Dealers Automated Quotations (KOSDAQ) listed company managing and forming well-known K-pop groups such as popular girl band Weki Meki and boy band ASTRO.
The partnership follows the likes of many K-pop agencies who have shown an interest in metaverse and crypto projects.